EP323. Beauty brands think about packaging last. Here's why that's a problem.

Picture this: you've chosen your materials, researched your options and invested in what you believe is eco packaging for your beauty products. But what if it's not as sustainable as it seems?

In this episode of Green Beauty Conversations, Formula Botanica CEO Lorraine Dallmeier is joined by Jerome Fraillon, founder and CEO of Alder Packaging, to unpack the hidden realities behind packaging decisions in the beauty industry and so-called "sustainable" packaging materials.

What Jerome says will probably shock you, and you'll never see eco packaging in the same light again. Tune in now to find out more!

 

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