8 Sep 2024 03:00
Episode 218: 2024 Holiday Prepisode
Episode 218
TOPIC: Holiday Prep the set up your shop for success.
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What's on our bench: 🎶
Dan is catching up on orders and is getting in the teens, right before getting a rush again, Sutton his helper has been a great backup in the shop, and he's dealing with some bad reviews?
Braden got a bunch of slabs from the omah-bros stash, installed the clamp companions, picked up a bunch of tools from a facebook marketplace score, and fixed his CNC tramming issue.
Pete is getting into the groove of things in the shop, working on trying out a new paint, went and picked up material from Makerstock, and visited Patrick Gensel.
TOPIC: Holiday Prep the set up your shop for success.
Our Holiday Prep List:
1. Plan ahead
2. Set clear goals and priorities
3. Notify friends and family and plan around events
4. DEADLINES - set deadlines and boundaries
5. DON’T FORGET Halloween, thanksgiving
6. Stock up on materials
7. Figure out your shipping and fulfillment - shipping and packaging
8. Research trends and popular items for the holidays - etsy holiday report, erank, tiktok, pintrest, etc.
9. Set up processes / efficiency / Plan out batching of items
10. Leverage social media / online marketing
11. Abandoned cart / thank you discounts
12. Personalization / holiday wrapping
13. Stock up on items where possible for those last minute shoppers
14. Self care / Don’t burn out!
15. Evaluate performance and take notes for next year!
Links:
https://bulkcuttingboards.com/
https://www.etsy.com/seller-handbook?ref=handbook
Questions:
Patrick Gensal
Dan can you give me your exact dimensions, material, and keywords for the C tables and slide tables? k thanks!
Sarah Goldstein
Rosie's Woodshop
These questions all pertain to in person craft shows.
1. So last year I made as much as I could, but didn't have my own shop so I bought things wholesale from some friends and sold them. They sold really well and I'm debating to do them again. What are your thoughts?
2. Do I go ham and make a ton of pens or learn something new with my new machines? I only have maybe an hour through monday-friday each day and Saturday to do stuff.
3. Do I have many diverse items with low count or a lot of the same things for craft shows with high count?
4. Should I premake ornaments with what I think they should say or just have samples and let people pick what they want (but then they are waiting around for it to laser). I can still add customizations.
5. I over did the craft shows last year and got burnt out and took off January and February, how do I avoid that? I don't think I'm going to sign up for as many shows but I do enjoy them.
