From Parties to Platforms: Swiss Fintech CEO on AI Accounting for Startups
What if one platform could handle your startup’s banking, accounting, and invoicing—all automated?
In this episode of Startuprad.io, we talk to Blas Pegenaute, CEO of Sequence ERP, a Swiss fintech startup redefining what accounting software can do for small businesses and freelancers.
Blas shares his founder story—starting in nightlife, moving through hospitality, and eventually building an AI-driven accounting platform that now holds a FINMA license to act as a light bank.
🔥 What You’ll Learn:
How Sequence ERP automates accounting with AI agents
Why SME accounting in Switzerland is so fragmented
What investors really want in early SaaS rounds
How to bootstrap and scale in a conservative market
Building and retaining high-performance startup teams
Vision 2026: Merging ERP, AI, and banking in one product
🎙 Guest Spotlight: Blas Pegenaute is the CEO of Sequence ERP and a veteran entrepreneur with a background in international business, nightlife promotion, and hospitality. His fintech startup is setting a new standard for full-stack accounting tools built specifically for SMEs and freelancers in Europe.
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📓 Show Notes
Guest Name: Blas Pegenaute, CEO of Sequence ERP Blog Post: http://startuprad.io/post/ai-accounting-software-the-swiss-startup-automating-bookkeeping-with-sequence-erp
Key Resources:
FINMA Overview: https://www.finma.ch/en/
Startuprad.io Blog: https://www.startuprad.io/blog/
Timestamps: 00:00 – Intro: Automating SME Bookkeeping 02:20 – Blas’ Entrepreneurial Journey 05:00 – What’s Broken in Traditional Accounting Software 09:45 – Product-Market Fit in the Swiss SaaS Market 14:10 – Fundraising Tips for SaaS Startups 18:25 – What Makes Full-Stack Fintech Unique 24:40 – AI Agents and the Future of Accounting 28:50 – Startup Team Culture at Sequence 33:00 – Vision 2026: AI ERP Meets Embedded Banking
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