The Badasses Behind The Sports Bra Indy: Eve Keller and Jenni White

In this episode of Badassery Life, Kelly sits down with Eve Keller and Jenni White. They are partners in life and partners in business -- they're the team bringing The Sports Bra Indy to downtown Indianapolis.

The Sports Bra is the country's first sports bar concept dedicated to women's sports. How badass is that!?? But this conversation is about so much more than opening a restaurant.

The three talk about what it takes to have comfortable careers yet take a leap of faith to build something they believe their city needs. Kelly dives into how the couple met (hint: it had to do with Vagina Monologues), their fears and challenges of opening a new business, chasing a big dream together, and embracing what Jenni calls "delusional audacity."

They're creative, thoughtful, passionate sports fans with a vision of creating more than a place to watch a game. They hope The Sports Bra Indy becomes a welcoming gathering place where community, connection, and women's sports are all worth celebrating - and Badassery Life is all IN!

It's a conversation about entrepreneurship, partnership, belonging, and believing in an idea before everyone else does. We think you'll walk away rooting for Eve and Jenni—and maybe feeling inspired to chase your own big idea.

Oh, and Kelly threw out the idea of a podcast LIVE when the Sports Bra Indy opens - you'll have to follow @Badassery_Life and @TheSportsBraIndy for more.