Have you ever considered that the key to unlocking your true potential lies not in fixing your habits but in understanding the beliefs that drive them? Join me, Josh, as I unravel my own unconventional journey from a failed rockstar to a seven-figure life coach and how the psychology of performance plays a pivotal role in success. This episode is a treasure trove of insights and stories from my experience training over 40,000 coaches and entrepreneurs since 2014, and a recent life coach retreat packed with profound realizations. Get ready to challenge the conventional wisdom that merely showing up is enough and discover how to truly harness your inner power to attract the right clients and build a lasting legacy.I dive deep into the lessons I wish I'd known at the start of my business journey, discussing the intricacies of mindset and psychology. We explore how deeply ingrained beliefs shape behaviors and why simply reading self-help books isn't enough to drive change. Listen along as I share stories from my personal and professional evolution, offering practical insights to help you uncover the specific stories and triggers that hold you back. Whether you're just starting or looking to elevate your coaching practice, this conversation is designed to inspire and empower you to become the leader you're meant to be.