100. FWRD- Mastering the Ops: Ron Overs on Fixed Operations Excellence and Sales Synergy

In this episode of the FWRD Podcast, hosts Corey Smith and Erick Jauregui welcome Ron Overs, Publisher of Fixed Ops Magazine, for a dynamic conversation about the evolving world of fixed operations — and how smart collaboration across departments is key to long-term success.

With over 20 years in the industry, Ron shares powerful insights on:

• How AI is enhancing efficiency in service and BDC departments
• Meeting today’s customer expectations for speed, transparency, and personalization
• The power of culture, training, and storytelling in driving retention
• How fixed ops supports lasting customer relationships and repeat sales

From advisor training to sales-service alignment, this episode offers practical strategies to elevate dealership operations and customer loyalty.

Tune in for actionable insights and bold ideas to move your dealership forward.