329. Resisting “financial gravity”: How purpose-driven companies endure

Why do so many beloved companies lose their way after taking on outside capital or going public? Eric Ries, author of Incorruptible and founder of the Long-Term Stock Exchange, joins senior partner Ryan Davies to discuss “financial gravity,” the force that pulls organizations toward mission drift. Drawing on stories such as Costco’s origins, they explore how governance built on purpose, coherence, and integrity can help companies earn trust and create long-term value.

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