620. 100% For Purpose Model: The Legacy and Future of Newman’s Own Foundation - Alex Amouyel

Meet Alex, President and CEO of Newman’s Own Foundation. 🤝 100% of profits from Newman’s Own products go toward helping children facing adversity. With over $600 million donated to date, the Foundation continues Paul Newman’s bold vision of business as a force for good. Alex is also the author of The Answer Is You, a guide to living with impact.

In this episode, Alex shares how the 100% for Purpose model is reshaping philanthropy through community-led giving, tackling child food insecurity, and uplifting young changemakers.

Tune in to hear powerful stories of impact and learn how small actions can create real change. It’s a reminder that generosity starts wherever you are—and that we all have a part to play. 

Episode Highlights: 

• The Legacy of Paul Newman and Newman’s Own (06:09)
• The Business Model of Giving 100% Away (09:05)
• The Future of Philanthropy and Community Engagement (11:50)
• Child Nutrition and Food Justice Initiatives (14:54)
• Decentralizing Philanthropy and Inclusive Giving (18:05)
• Alex’s One Good Thing: Create your own rainbows (31:00)

Resources: 

• Episode with FRAC 
• Alex’s TED Talk 
• newmansown.org
• 100forpurpose.org 

Episode Shownotes: www.weareforgood.com/episode/620

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