Can Your Business Survive Going ‘AI Vegan’ with Joe McKay

I have a confession to make: I use my GPS every time I drive. It’s not that I don’t know where I’m going. It’s that I’ve told myself, “the GPS knows more than me – it has traffic data!” 

Nick Bennett pointed out on LinkedIn that there was a time before GPS, when people knew how to read a map…or just get around. And that was a present in today’s guest’s mind when he made a big decision. 

Joe McKay is a LinkedIn Ghostwriter who used AI for everything…until the day he decided he’d go AI Vegan. 

Today we’re going to talk about what it meant for his business and his mind, and if you should try it too. 

Want to go AI Vegan but worried you’ll be even less productive? Take the Business Systems Diagnostic and let’s see how we can fix your systems! 

Top Takeaways:

• Joe found that, after a while, he was more concerned with whether or not people could tell if his writing was AI-generated, and less about what his customers…and their audience…actually needed. 
• AI gives us the ability to do more, faster. But you’re making a choice – a bunch of prefab, low-quality stuff, or high-quality, hand-crafted work. 
• But Joe and I have deeply considered what we’re losing by outsourcing to AI. Much like exercise, you need to actually do the knowledge work for you to stay sharp. Is AI dulling the skills we’ve staked our business on?

Show Notes:

• Joe McKay on LinkedIn
• Joe’s Beehiiv 
• Nick’s GPS post on LinkedIn
• Am I Outsourcing My Brain to AI? [Audio Note]

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*While I usually use AI to help me write the descriptions and takeaways, this time around, I decided to go AI Vegan, out of respect for Joe!