Ep. 197- Be Thankful-And Watch What Happens

Summary:Clark shares his November playbook for development officers: how to turn Thanksgiving into a month-long movement of gratitude that naturally inspires giving. From pulling lists in October to writing year-end letters in December, he explains how to stay relationally abundant and avoid those awkward, last-minute “can you give before midnight?” calls.

What You’ll Learn:

• Why gratitude—not urgency—is your most powerful fundraising motivator

• The difference between thank-you calls and gratitude calls

• How to structure your October, November, and December moves for maximum impact

• How small, consistent “no-ask” touches create major giving opportunities later

• Why there’s no such thing as a “transactional” gift

Key Quotes:

• “Gratitude is an attractive quality. People give without being asked.”

• “There are no underperforming donors—only underperforming organizations.”

• “Trust the process, and the big gifts will come.”

Action Step:Turn November into “Gratitude Month.” Send notes, texts, and cards. Make calls. Don’t ask—just thank.

Connect with Clark:📧 [email protected]🌐 MajorGiftsFundraiser.com