How Estimates Changed My Photography Career

In this episode of The Fashion Photography Show, I'm sharing the ultimate game changer that revolutionized my financial dealings as a fashion photographer: estimates. I'll dive into why using estimates transformed my career, how they facilitate clear communication with clients, and provide practical steps for incorporating them into your business.

• Introduction to Estimates:

  • Discover why estimates are essential for financial success and client negotiations.
  • Learn about my personal journey and how starting to use estimates in 2020 changed my career.

• What is an Estimate?:

  • Understand what an estimate is: a detailed quote that breaks down the costs of a shoot, similar to an invoice but without requesting payment upfront.
  • Key components include day rates, creative fees, usage fees, costs of assistants, equipment, studio hire, retouching, and travel.

• Benefits of Using Estimates:

  • Clarity for Clients: Breaking down costs helps clients understand where their money is going, making it easier for them to accept your fees.
  • Facilitates Negotiation: Allows for clear and visual negotiation without compromising your income. Adjust specific items instead of reducing your rates.
  • Transparency and Avoiding Misunderstandings: Clear estimates avoid awkward conversations and ensure both parties are on the same page.

• Practical Steps to Implement Estimates:

  • Creating a Sustainable Business Model: Set prices that reflect your value and cover all costs.
  • Adjusting Rates: Regularly review and adjust your pricing as you grow.
  • Using My Free Estimate Template: Download my free template, which includes Excel, Numbers, and Word document options. It’s easy to use and will do the math for you.

• Resources:

  • I’m offering a free estimate template available through the podcast link, along with bonus training on how to use it effectively.
  • Signing up for the template also adds you to the waitlist for my upcoming online course, Profitable Fashion Photographer, launching in July.

• If you found this episode helpful, please share it with someone who might benefit from it.
• I’d love to hear your thoughts and questions. DM me on Instagram or send an email.

• Free Estimate Template: https://oliviabosserteducation.myflodesk.com/ij9jxo5pje 
• Upcoming Program Waitlist: https://oliviabosserteducation.myflodesk.com/pfp-waitlist
• Contact: [email protected]

• Follow me on Instagram: @oliviabosserteducation
• Visit my Website: www.oliviabosserteducation.com