How Roller Rabbit Forges Connections with Its Multigenerational Customer Base

Roller Rabbit's chief executive officer Ed Bertouch and chief marketing officer Carolyn Phillips speak with Ian Fredericks, chief executive officer of Hilco Global Capital Solutions and executive director of Hilco’s consumer and retail platform about the brand's collaboration strategy, how it is engaging Gen Z and the company’s DTC pivot. Learn more about your ad choices. Visit megaphone.fm/adchoices