How to Speak So People Buy — The Psychology Behind High-Converting Presentations (With Colin Boyd)

What if teaching more was actually hurting your sales? In this episode, I’m sitting down with Colin Boyd — one of the world’s top speaking and sales coaches, trusted by Amy Porterfield, Jenna Kutcher, and other top entrepreneurs — to unpack the psychology behind high-converting presentations. You’ll learn: ✅ Why over-teaching kills conversions (and what to do instead) ✅ How to speak with stories and frameworks that inspire people to buy ✅ The “Lose-the-Sale Line” every entrepreneur needs to know ✅ How to remove resistance, increase desire, and reveal your vehicle — the 3 steps to presentations that sell ✅ How to sell from stage, webinar, or camera without feeling pushy If you’re a coach, creator, or entrepreneur who wants to grow your income by communicating more effectively, this episode will change how you speak — and how your audience responds. 📘 Grab Colin’s new book One Presentation Away here: onepresentationawaybook.com Chapters 00:00 Introduction to Colin Boyd and His Expertise 01:53 The Transformative Experience of Writing a Book 03:59 Understanding the Concept of 'Stage' in Communication 07:03 The Power of One Presentation 09:54 Common Mistakes in Presentations 11:46 The Importance of Removing Resistance in Presentations 23:04 The Power of Belief Shifting 24:22 Crafting Compelling Presentations 25:38 Building High Ticket Offers 28:58 The Importance of Decision Making 32:56 Creating Sacred Spaces in Offers 38:14 Starting Your Presentation Journey🚀 Take The $10K Offer Challenge 🚀https://10kOfferChallenge.com📕Graham’s BooksHow To Get Paid For What You Knowhttps://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670Rebel: Find Yourself by Not Following The Crowdhttps://www.grahamcochrane.com/rebelbook✅ Follow Grahamhttps://www.instagram.com/thegrahamcochrane/