Kalshi, Polymarket and the Girlification of Gambling

From prediction markets like Kalshi and its youngest self-made female billionaire cofounder to sports betting partnerships with the WNBA, the gambling boom's play for women has all the predictable moves of a gendered marketing story, except they're inside of an unreal game playing out, thanks to the wonders of capitalism (and MAGA).

Cristen got on Polymarket, Kalshi and is still spiritually recovering from the amount of $$$ Americans bet on sports last year, prediction markets embedding in journalism and a certain someone's resemblance to former youngest self-made female billionaire, Elizabeth Holmes. 

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