16 Oct 2024 07:00

“Perfume Princess” Mona Kattan On Kayali’s Meteoric Rise at Sephora, The Secrets to Fragrance Layering and Is Your Signature Scent Overrated?

Today we’re welcoming the “Perfume Princess,” Mona Kattan! Mona is a serial entrepreneur, co-founder of Huda Beauty (alongside her sisters Huda and Alya Kattan) and founder of the smash hit fragrance brand, Kayali. Since its 2018 debut, fans like Cardi B flock to Kayali’s mouth-watering, gourmand scents, like Yum Pistachio and their best-selling, Vanilla 28 Eau de Parfum. We find out what’s behind the perfume hype, and why the Dubai Bling cast member is so much more than her lavish image.

Tune in to hear about

  • How Mona tapped into her Middle Eastern roots, and its rich tradition of fragrance wearing, to share the power of perfume with the world
  • Why the Kayali owner likens “oud” in perfumery to truffle oil in cuisine – and how to make the luxuriously rich fragrance note work for real life
  • How layering unexpected perfume pairings can yield the best results (sparkling lychee and patchouli, anyone?)
  • The avid scent collector’s 5,000 fragrance piece perfume library in Dubai – and the *one* that remains her favourite to this day.
  • Why Mona proudly considers herself an empath, and how her most vulnerable trait became the rocketfuel to building a global fragrance empire

 

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