WWD Beauty CEO Summit - Influence at Scale: The Next Era of Growth

In this session from the WWD Beauty CEO Summit mainstage, Pierre-Loïc Assayag, co-founder & chief executive officer of Traackr and Casey DePalma McCartney, chief strategy & brand communications officer at Unilever US, sit down with Amanda Smith, chief executive officer of Fairchild Media Group, to share how influencer marketing is evolving and why companies should seek out long-term creator partnerships. Learn more about your ad choices. Visit megaphone.fm/adchoices