4 CMOs, 1 Question: What Marketing Spend Is Truly Uncuttable?

Hear from Jill Wiltfong, CMO, Korn Ferry, Chris Bontempo, CMO, Johnson Controls, Shannon Sullivan Duffy, CMO, Asana, and Melton Littlepage, CMO, 1Password on their uncuttable budget items. Timestamps: (01:19) Jill Wiltfong, CMO, Korn Ferry,(08:03) Chris Bontempo, CMO, Johnson Controls(23:12) Shannon Sullivan Duffy, CMO, Asana(28:10) Melton Littlepage, CMO, 1Password 

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