A Rising Tide for Recreational Boating

From the ICOMIA and IFBSO Congress in Washington, DC, Host Kristina Hebert talks with NMMA President and CEO Frank Hugelmeyer about the true scale of the recreational boating industry and its impact on the U.S. economy, jobs, and communities. Frank explains how NMMA drives growth through advocacy, standards and certifications, major boat shows, and Discover Boating, while addressing key challenges such as workforce development, trade, regulations, and water access. The conversation also explores boating’s connection to health, wellness, family life, and the growing challenge of finding time to get on the water in an increasingly overscheduled world. Finally, they discuss NMMA’s nonpartisan advocacy approach and how global collaboration through ICOMIA helps advance industry standards, best practices, and ocean stewardship worldwide.

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