Ask The Expert - Corporate Partnership FAQs

In this rapid-fire Q&A episode of the Fundraising Everywhere podcast, host Simon Scriver puts corporate partnerships expert Andy King (Fireside Fundraising) on the spot with the most commonly asked questions from the Fundraising Everywhere community. Pulled from feedback and conference audiences, this episode covers everything fundraisers want to know about building and sustaining corporate partnerships.

Topics include:

• What good corporate partnerships actually look like — and why companies don't want to be treated like bank accounts
• Fewer big partnerships vs. more medium-sized ones: which strategy to start with
• Realistic partnership values for small charities (with real-world examples)
• How to find and qualify the right prospects using mission alignment and giving preferences
• Cold vs. warm outreach: realistic reply rates and why the difference is staggering
• Mixing channels (email, phone, LinkedIn, Instagram DMs) and why consistency matters
• How to approach corporates at networking events without killing the mood

Andy also shares details about upcoming Fireside Fundraising research on how companies give, available free at the end of September, plus a Fundraising Everywhere webinar sharing the highlights.

Andy King, Founder of Fireside Fundraising — find him on LinkedIn or at firesidefundraising.com

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