Communicating Evidence in a Pandemic

The public appetite for scientific evidence during the coronavirus pandemic has been voracious. But communicating it well is a fiendish challenge. How can governments give clear advice while also acknowledging uncertainty? How can scientists debate complex evidence while supporting strong interventions? And how can the media scrutinise public health measures without undermining them?

Joining David to navigate the principles and pitfalls of communicating evidence in a pandemic are:

• Victoria Macdonald, Health and Social Care Editor for C4 News
• Tracey Brown OBE, Director of Sense About Science
• Professor Christina Pagel, Operational Research at UCL and member of Independent SAGE

Access the full transcript here.

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Risky Talk is produced by Ilan Goodman for the Winton Centre for Risk and Evidence Communication at the University of Cambridge.