Episode #532: How a $40K Jewelry Sale Inspired Gia Wright to Go All In on Her Brand

What would you do if you made $40,000 in just three hours? Former fashion editor Gia Wright used that mind-blowing success to fuel the biggest leap of her life - leaving everything behind to launch Social Anarchy, her rebellious fine jewelry line. In this raw and inspiring conversation, Gia reveals how she went from working in her husband's fitness business to creating a thriving by-appointment showroom in SoHo. She shares the messy truth about leaving a stable job, the power of authentic brand building, and why following trends will kill your creativity. Perfect listening for any creative ready to bet on themselves!

In this episode, you’ll learn: 

• [1:49] From fashion editor to jewelry designer: Gia's unexpected career evolution
• [7:20] The $40,000 archive sale that changed everything - how it happened and what it taught her
• [15:56] Why working with your spouse isn't always the answer, even when they're supportive
• [24:54] The decision to rent a SoHo showroom and why it was the best investment she made
• [39:49] Building authentic relationships over massive followings - Gia's customer connection strategy

Here are the resources mentioned in the show:

• Social Anarchy Designs(Use code CREATIVESRULE for 15% off purchases)
• Follow Gia on Instagram
• Grab Tracy’s Birthday Bundle (50% off our Signature Programs)
• DesireAI Waitlist

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xo, Tracy Matthews

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