What happens when crypto finally builds a trading experience for everyone, not just crypto natives? This week, Jason sits down with fomo co-founders Paul and Se to discuss why consumer crypto has struggled, how fomo is approaching onchain trading differently, and why they believe social finance is the next major platform. They explore building for mainstream users, the future of tokenized assets, product design tradeoffs, creator-driven distribution, and why transparent onchain data could redefine how investors discover ideas. Enjoy! TIMESTAMPS: 00:00 Intro 03:35 Why Consumer Crypto Keeps Failing 09:32 Selling The Social Finance Vision 15:57 From Niche App To Breakout 22:22 How Fomo Acquires Users 27:57 Building The Social Trading Layer 34:44 Fees, Perps, And Onchain Competition 43:37 Expanding Beyond Trading Fees 49:12 Funding Growth Through Market Cycles 53:14 Robinhood, X, And Copy Trading 58:00 Media And Frictionless Onboarding 01:04:03 The Everything Trading App 01:09:00 Crypto, Tokens, And Going Public FOLLOW GUESTS › Se – https://x.com/seyong › Paul – https://x.com/paulerlanger › fomo – https://x.com/fomo FOLLOW THE SHOW › Empire – https://x.com/theempirepod › Jason – https://x.com/jasonyanowitz › Telegram –https://t.me/+CaCYvTOB4Eg1OWJh › Blockworks – https://x.com/Blockworks EVENTS › Join us at Digital Asset Summit 2026 Asia October 7th & Digital Asset 2026 London November 10-11th https://blockworks.com/events DISCLAIMER Nothing said on Empire is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only. Any views expressed are opinions, not financial advice. Hosts and guests may hold positions in the companies, funds, or projects discussed.
