
This week, we're back at the kitchen table after the summer holidays, and the doors to Illustration Business Club are officially OPEN! Wahoooo 🎉
A quick catch-up first: Katie trying to not-work for six whole weeks, and Tania's summer spent changing her work on a big museum project.
Then there's a nice big juicy question from a listener: can you market yourself without social media if you really hate filming yourself?
Timestamps, for the timestamp fans:
00:00 – Doors are open! IBC, the new 10-pay option and the early bird pricing workshop 01:15 – Back for autumn: summer holidays, Berlin playgrounds and trying not to work 02:45 – Tania's summer project and changing her work 04:15 – Keeping an eye on creative funding locally 05:30 – Why the Business Course became Illustration Business Club 06:45 – Key dates: early birds, the introvert-friendly marketing workshop and the 12th October kick-off 08:00 – What's inside: licensing, rights, extra income streams and expert guests 09:15 – "What even is live illustration?" and illustration as a business 11:00 – Listener question: can you market yourself without social media? 11:45 – Life before Instagram 13:30 – Tweeting your work vs trudging round art directors 15:00 – Physical mailers 16:30 – Why niching down makes marketing (and SEO) soooo much easier 17:45 – Social media is not a work-getter 18:45 – Tania's maps: letting the work do the marketing 20:30 – Good work first, then word of mouth 22:30 – Speaking your clients' language 23:30 – SEO for beginners, starring Tania
Links mentioned:
Byeeee for now!
x The Good Ship Illustration (Helen, Katie & Tania)
p.s. The Illustration Business Club doors are open now! Join by midday on Wednesday 30th September and you're an early bird, which means you get a seat at our live pricing workshop with all three of us at 1pm that day (it's recorded too). There's a new option to pay in 10 smaller instalments, and the doors close on Friday 9th October at 10pm UK time.
We'd love to see you in there!
https://www.thegoodshipillustration.com/business
p.p.s. A few dates for your diary: ✏️ Monday 28th September, 12.30pm UK: Art Club, #walktoseeprepare (more page prep, then drawing over the top) ✏️ Monday 5th October, 12.30pm UK: Art Club, starting a brand new #walktosee challenge for October 💌 Wednesday 7th October, 1pm UK: free introvert-friendly marketing workshop, camera off allowed: [NEEDS SIGNUP LINK] https://www.instagram.com/thegoodshipillustration/
Come and say hello! ✏️ @thegoodshipillustration🌏 www.thegoodshipillustration.comp.s. We love answering your illustration questions. Click here to submit your question for The Good Ship Illustration Podcast 🎙