Podcast #206: SE Group Principal of Mountain Planning Chris Cushing

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Who

Chris Cushing, Principal of Mountain Planning at SE Group

Recorded on

April 3, 2025

About SE Group

From the company’s website:

WE ARE

Mountain planners, landscape architects, environmental analysts, and community and recreation planners. From master planning to conceptual design and permitting, we are your trusted partner in creating exceptional experiences and places.

WE BELIEVE

That human and ecological wellbeing forms the foundation for thriving communities.

WE EXIST

To enrich people’s lives through the power of outdoor recreation.

If that doesn’t mean anything to you, then this will:

Why I interviewed him

Nature versus nurture: God throws together the recipe, we bake the casserole. A way to explain humans. Sure he’s six foot nine, but his mom dropped him into the intensive knitting program at Montessori school 232, so he can’t play basketball for s**t. Or identical twins, separated at birth. One grows up as Sir Rutherford Ignacious Beaumont XIV and invents time travel. The other grows up as Buford and is the number seven at Okey-Doke’s Quick Oil Change & Cannabis Emporium. The guts matter a lot, but so does the food.

This is true of ski areas as well. An earthquake here, a glacier there, maybe a volcanic eruption, and, presto: a non-flat part of the earth on which we may potentially ski. The rest is up to us.

It helps if nature was thoughtful enough to add slopes of varying but consistent pitch, a suitable rise from top to bottom, a consistent supply of snow, a flat area at the base, and some sort of natural conduit through which to move people and vehicles. But none of that is strictly necessary. Us humans (nurture), can punch green trails across solid-black fall lines (Jackson Hole), bulldoze a bigger hill (Caberfae), create snow where the clouds decline to (Wintergreen, 2022-23), plant the resort base at the summit (Blue Knob), or send skiers by boat (Eaglecrest).

Someone makes all that happen. In North America, that someone is often SE Group, or their competitor, Ecosign. SE Group helps ski areas evolve into even better ski areas. That means helping to plan terrain expansions, lift replacements, snowmaking upgrades, transit connections, parking enhancements, and whatever built environment is under the ski area’s control. SE Group is often the machine behind those Forest Service ski area master development plans that I so often spotlight. For example, Vail Mountain:

When I talk about Alta consolidating seven slow lifts into four fast lifts; or Little Switzerland carving their mini-kingdom into beginner, parkbrah, and racer domains; or Mount Bachelor boosting its power supply to run more efficiently, this