29 Sep 2026 04:00
S14 E7: Before & After: How Picking a Specific Niche Changed My Business with Brooklyn Beckerson
In this episode, I chat with Brooklyn of Glorybright Studio about how her health journey took her from freelancing and taking on any design project to niching into serving holistic practitioners and wellness brands. We talk about how her values and faith shaped her positioning, why speaking from personal experience makes marketing and sales feel simpler, and how this shift has changed the way she shows up for her kids and family.
Guest Name: Brooklyn Beckerson
Guest Website: glorybrightstudio.com
Guest Social: @glorybrightstudio
Links:
The Design Minimind - My 1:1 coaching program for designers - Applications for cohort 7 open up November 1st, 2026!
Download my FREE Creative Direction Figma Template (includes 4 audio trainings as well)
Become a member of Editorial Stock images and use code “BETTER15” to receive 15% off your membership.
Enjoy 1 month of Showit FREE with my code “HelloJune” when you sign up.*
Get 30% off of your HoneyBook subscription - The CRM I use in my studio.*
Earn $100 after you run your first payroll with Gusto, my payroll and compliance software.*
Get 25% off your first year of Flodesk, my email marketing software.*
*Some are affiliate links which means I may earn a commission.
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Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design
