S5 Ep 186 Why Your Dream Clients Don’t Know You Exist (Yet)

Hey, hey, hey y’all! We’re back with Part 3 of our “Booked by Accident vs. Booked by Design” series—and today we’re tackling something that stings a little... but only for a second.

You know that feeling when someone tells you there’s food in your teeth? Yeah. It’s kind of like that. Awkward for a moment, but ultimately a gift. Because once you know, you can fix it. Same goes for today’s topic: Why your dream clients don’t know you exist… yet (and yes, that “yet” is doing some heavy lifting).

Here’s what we get into:

• The real reason the best designers are still getting overlooked
• Why pretty portfolios just aren’t cutting it anymore
• The shift in how clients are hiring (and what they’re quietly looking for before they ever reach out)
• Why visibility isn't about vanity—it's about service
• And the three questions I’m asking my own team as we clean up our visibility strategy

I’m sharing a story about a baker (names changed to protect the innocent) who thought she didn’t need visibility… until she did. HARD. And if you're silently hoping referrals will just keep rolling in? This is your heads-up that now is the time to start planting seeds.

 I’m also giving you a sneak peek into my free upcoming workshop, Booked by Design, happening August 4th! It's three days of helping you nail your message, get seen, and go from crickets to clients—without turning into a full-time content creator.

So whether you’re just starting out or you've been doing this for years and feel like your ideal clients are walking right past you, this episode is your gentle nudge (okay, maybe more like a sassy push 😉) to fix the food in your teeth and finally be seen.

Let’s make your brilliance impossible to overlook, babe.

 Sign up for Booked by Design (it’s FREE!): TheDesignBakehouse.com → Events Tab

 Ready to stop blending in and start converting dream clients? Join us for this 3-day Client Catching Workshop starting August 4!