S7E14 – Gokce Donat

After years of active development and millions tied up in projects, Gokce pivoted post-COVID. Skyrocketing material and labor costs shrank profit margins, so she sold her last spec home and shifted to more passive commercial real estate while keeping a careful eye on risk-reward. Now her biggest passion is empowering women through her company Millionelle (million + “elle”). She’s building a community and app that makes budgeting, investing, and understanding money simple and shame-free—something she wishes she’d been taught earlier, despite growing up with highly educated parents. Her mission: show women that financial independence isn’t nearly as complicated or out-of-reach as it seems in 2025.