30 Apr 2025 09:00

The Sweet Spot Between Excellence & Efficiency

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In this episode, I discuss how excellence and efficiency can coexist in creative entrepreneurship.

Episode Highlights:

  • Finding the balance between providing excellent service and maintaining profitability
  • The difference between excellence and perfection
  • Creating a "sweet spot" where excellence and efficiency intersect
  • The importance of developing signature techniques and systems

Key Insights:

  • Excellence means quality work without getting trapped in perfectionism
  • Efficiency requires developing systems, signature techniques, and time management
  • Tracking time helps establish fair pricing and improves profitability
  • Batch processing tasks (client meetings, invoicing) increases productivity
  • Developing expertise in a limited set of designs/offerings creates both quality and speed

Resources Mentioned:

Sponsor:

  • Cozy Earth bamboo sheets - Use code "MEASURE" for 40% off at cozyearth.com

Want to try free motion quilting but don't know where to start? Here's 3 simple steps to get going.

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