Tiziana Terenzi on the Art of Niche Perfumery and How to Keep a Family Company Grounded in Tradition While Remaining Relevant Through Generations

Tiziana Terenzi, creative director of Tiziana Terenzi a family-run, niche perfume house in Italy is on VIV this week to talk about the importance of having love in everything you do, how to remain true to family values when running a business, the importance of exclusivity and how perfume is liquid art.

Follow Tiziana: @tizianaterenzi @p.terenzi Find Tiziana Terenzi perfumes at all high-end department stores

Follow Nicole: @nicolenamxo @bodybyvibingco www.vibinginvalentino.com