Why I Wrote The Effortless Business

Today’s the day. My new book, The Effortless Business, is officially out. I wrote this for entrepreneurs who want to build a high-income, low-maintenance business & life. For those business owners who are tired, stretched thin, and quietly wondering if success is supposed to feel this heavy. For years, the message has been: More content. More clients. More hours. And yet… so many entrepreneurs are burned out, stressed, and secretly wondering if this is really “winning.” That tension is why I wrote my new book, The Effortless Business. This isn’t a productivity book. It’s not about hustling harder or managing your time better. It’s a complete re-design of how business works—built on simplicity, leverage, and freedom. Inside the book, I share the exact frameworks I’ve used (and taught thousands of clients) to: • Build a high-income business without working nonstop • Attract premium clients without posting every day • Create offers that sell without exhausting sales calls • Design your business around your life—not the other way around If you’ve ever looked successful on paper but felt tired in real life… this book is for you. And if you’ve ever wanted to build a dream business that doesn’t become a prison, this is for you. Chapters 00:00 The Launch of 'The Effortless Business' 02:22 Stories of Burnout and Hope 04:50 The Concept of Energy-Fueled Business 07:21 Building a Life-Giving Business 08:27 The Journey of Writing the Book📘My new book The Effortless Business is only available here: https://EffortlessBusiness.com/💰Take The $10K Offer Challenge Build your $10k offer in 5 days: https://10kOfferChallenge.com📕Graham’s Other BooksHow To Get Paid For What You Knowhttps://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670Rebel: Find Yourself by Not Following The Crowdhttps://www.grahamcochrane.com/rebelbook✅ Follow Grahamhttps://www.instagram.com/thegrahamcochrane/