Episode 389 - The Power of Empathy: How This Attorney Turns Non-Clients Into Referral Sources

In this episode of the Secrets of Attorney Marketing Podcast, Richard discusses a recent phone call interview he had with Lem Garcia, a personal injury lawyer located in West Covina, California. In this conversation, Lem revealed how he is able to get more revenue, referrals, business reviews, and more using one simple strategy: client empathy.

By really listening to your potential clients – even if you aren’t able to help them in the end – people often reward this kindness by leaving positive feedback. How can this help your firm grow? Here are just a few ways:

• Boosted Local Search Ads (LSA) on Google

• Increased visibility through strong online reviews