How to Build a Marketing Agency from Scratch in 2025 [w/ Joe Roberts]

Starting a Marketing Agency from Scratch with Joe RobertsIn this episode of the Social Media Entrepreneurs Podcast, host Derek Videll is joined by Joe Roberts, the founder of Infinity Scales, to discuss how to build a marketing agency from scratch. The focus is on creating a Facebook ads agency, with insights on client acquisition strategies, pricing, lead generation, and niche selection. Derek advises Joe on best practices like offering free trials to gather testimonials, optimizing ad spend, and crafting contracts. The episode provides practical tips for those looking to start or refine their own marketing agencies.00:00 Introduction and Guest Introduction00:50 Joe's Current Status and Initial Questions01:50 Strategies for Client Acquisition06:06 Niche Selection and Pricing Strategies14:51 Running Ads and Performance Metrics24:16 Contracts and Ad Spend Recommendations29:01 Final Advice and Conclusion

-----Hosted by Derek VidellLearn How to Run Profitable Facebook Ads Yourself:

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