26 Oct 2026 10:00
How to Make a Podcast Trailer That Gets You More Listeners | Jay Nachlis, Arielle Nissenblatt
Your podcast trailer could be the reason new listeners press play on your show... or not. So how do you know if your podcast trailer (or lack of one) is helping or hindering your audience growth? I sat down with Jay Nachlis of Coleman Insights and Arielle Nissenblatt of EarBuds Media to find out.
We're putting four real podcast trailers to the test to reveal the five things listeners will remember about your trailer, and showing you how to use those findings to attract more listeners to your show. Hit play and let's dive in.
0:04 – Do Podcast Trailers (Actually) Help You Get More Listeners?
16:10 – Why the Most Professional-Sounding Trailer Doesn't Always Win
25:50 – Explainer vs. Sizzle: Which Trailer Works Better?
33:13 – The Podcast Trailer Mistakes That Make Listeners Skip Your Show
36:41 – 5 Things Listeners Will Remember About Your Podcast Trailer
Episode Links:
Meet Arielle Nissenblatt: Website | LinkedIn | EarBuds.audio
Meet Jay Nachlis: Website | LinkedIn | PodPredictor
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Research Acknowledgments: Special thanks to Peter Ferioli Pantheon Podcasts and Rachel Corbett of Nova Podcasts for their contributions to the podcast trailer study featured in this episode.
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Other Shows Mentioned In This Episode:
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