I Broke My Own Podcasting Rules: A New Substack Podcast Strategy | #319

Wait… is it actually possible to collaborate with yourself?

Yes, sweet podcasting fried, yes, it is.

Confession time: I haven’t been entirely unfaithful to my social media platforms lately… but I have absolutely been giving them the cold shoulder.

And..It feels spectacular!

• If you are sick to your stomach watching your visibility tank on Instagram…
• If you are over the soul-sucking demand to perform in reels just to appease a robotic algorithm…
• If you just want to share your brilliant, high-level expertise… grab your cookies and coffee. You are going to devour this episode.

After five years plus of running this podcast, I gave myself permission to get curious again. I ditched some of the rules of what we're "supposed to do" and went all-in on Substack to launch something brand new.

But here’s the intriguing part: I completely broke my own strict podcast launch protocols to do it. (I know. The audacity.)

In this unique “self-collaboration” episode, I'm dropping a direct segment from my new audio project. I’m sharing why Substack is the ultimate high-trust playground for elite experts and podcasters, and the specific, cardinal rule I blatantly violated when I hit “publish.”

Inside, we’re unpacking:

• The Social Media Freeze-Out: Why I am actively giving the algorithms the cold shoulder to build a high-leverage, low-burnout audio ecosystem.
• The Rule-Breaker Launch: How my messy, zero-fanfare, no-launch-team Substack debut pulled 41 highly qualified downloads in 48 hours.
• The “Unforgettable” Formula: 3 tiny, immediate tweaks you can make today to turn your show into a memorable, referable, and profitable machine.
• The Conversion Killer: The sneaky “offer blind spot” you probably have right now that is actively training your listeners never to buy from you.

Every single day you delay fixing your podcast strategy is another day you are trapped competing in an exhausting, low-return rat race. You have elite expertise. It is time your audio did the heavy lifting for your business.

The Rule-Breaking Substack Episode

The Substack Podcast Studio Show with Jen Rogers

Subscribe to my new show, The Substack Podcast Studio!

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