28 Jul 2026 05:40

John Coogan on Selling TBPN to OpenAI, Sam Altman & the Future of Tech Media

John Coogan, co-founder of TBPN, joins Eric Newcomer to talk about the acquisition that shocked the tech media world. John breaks down how TBPN went from two guys in suits to one of the most-watched live tech shows on the internet, why OpenAI came calling, what an editorial independence clause actually means in practice, and why he and Jordy chose to sell when they didn't have to. He also gets into the mechanics of building a media brand that works, why they monetized everything from day one, and what Sam Altman actually needs to do better on comms.


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