Snack Break: Loog Guitars

Rafael Atijas, founder and CEO of Loog Guitars, joins to share how a grad school project turned into a global brand. He talks about learning manufacturing from scratch, mastering Kickstarter, and building a community of first-time rockstars. Plus, what he’s learned as a veteran of five successful Kickstarter campaigns. Learn more about your ad choices. Visit megaphone.fm/adchoices