The 3 Things to Focus on in 2027 (What I'm Telling My Clients)

AI agents are going to change everything about email marketing, and I don't think enough business owners are paying attention to what that means. In this episode, I'm breaking down the three things I believe will matter most for making sales in 2027: where you're capturing attention, how you're positioning your offers, and how you're staying connected to the people you serve. These are the conversations I'm having with my clients right now as we plan for next year.