
I spoke at Podcast Movement in New York last month, and the whole conference ran on headphones — every attendee wearing a set, switching channels to pick which stage they were listening to. Which meant that partway through my talk, I watched at least one person in front of me switch to somebody else. It was a bold format. I'm still not sure it worked. But it was a real experiment, and I came away thinking about how rarely we name the experiments we're already running.
Patrick Rhone and I spent this month's PM Talks on that — including a distinction I think matters more than it sounds like it should. Experiments have an end in mind. Tinkering doesn't. One of them produces a decision; the other produces the feeling of progress without ever asking you to make one. We also got into Patrick's unrecorded podcast, which got him mocked by some fairly prominent people at the time and then quietly became the thing everybody does now.
Six Discussion Points
Three(ish) Connection Points
Between us we promised rather more than three of these on air, so here they all are. Consider the overrun an experiment.
The three-picks idea came out of my own notebook after New York, and I wrote about it thinking it was a minor observation. It got more response than most things I publish, which rather proves the other half of this conversation — you don't get to choose what resonates. You only get to choose what you try. So: what have you been tinkering with that you could turn into an actual experiment, with an end date and a decision attached?