The Digital Lives and Lifestyles of Everyone in the World: Short-Form Video Surges, AI Use Cases, and More | Behind the Numbers

In today’s podcast episode, we discuss why short-form video is gaining attention faster than other major formats, why people in different countries are using AI, and some of the most surprising insights into how people around the world spend their time online. Join Senior Director of Podcasts and host Marcus Johnson, Principal Analyst Paul Briggs, GWI Chief Insight Officer Jason Mander, and Starcom EVP and Head of Growth Planning Eddie Parker. Link to report: https://content-na1.emarketer.com/global-media-intelligence-report-2026 Episode transcript: https://www.emarketer.com/content/podcast-digital-lives-lifestyles-of-everyone-world-short-form-video-surges-ai-use-cases-more Listen wherever you get your podcasts, or watch on YouTube or Spotify. Subscribe to EMARKETER's newsletters. Go to https://www.emarketer.com/newsletters Follow us on Instagram at: https://www.instagram.com/emarketer/ For sponsorship opportunities, contact us: [email protected] For more information, visit: https://www.emarketer.com/advertise/ Have questions or just want to say hi? Drop us a line at [email protected] © 2026 EMARKETER Atmosphere TV is the largest streaming TV platform purpose-built for shared, social spaces like bars, restaurants, gyms, and airports. Atmosphere TV is the creator of ChiveTV and 30+ mesmerizing, audio-optional channels that entertain over 150 million monthly viewers. Built for business, made for fun. Atmosphere TV. https://atms.tv/emarketer