4 Aug 2025 07:30
The Ultimate Fragrance Deep Dive: From 500-Year-Old Scents To Modern Obsessions
What secrets does someone who works with the world's most exclusive perfume brands and has 76 fragrances in their personal collection actually know that the rest of us don't?
In this week's episode, Kelly gets the ultimate fragrance education from Ethan Archer from Agency De Parfum! We're getting mind-blowing facts like why there are fewer professional perfumers than astronauts, the 800-year-old perfume house still making bestsellers, and which 500-year-old fragrance from 1533 is still flying off shelves. Plus, Ethan reveals he's wearing EIGHT sprays of perfume right now, why your nose goes blind to your own scent, and the real reason some people can't smell that they stink.
We dive into whether seasonal fragrance switching is marketing or psychology, why dupes are like polyester couture, the truth about fragrance storage and expiration dates, and whether you need one signature scent or an entire fragrance wardrobe. From wedding day fragrance consultations to proper layering techniques, this episode will change how you think about scent forever.
There's so much more fragrance wisdom coming in part 2 next week...
LINKS TO THE PRODUCTS MENTIONED:
- Chanel No. 5 $210
- Jicky by Guerlain $275
- Shalimar by Guerlain $176
- Acqua Colonia by Santa Maria Novella (from 1533) $249
- Green Irish Tweed by Creed $499
- Eladaria by Creed $489
- Torino 21 by Xerjoff $359
- Guidance by Amouage $599
- Aventus by Creed $539
- Outlands by Amouage $759
- Do Son by Diptyque $191
- Amouage Reflection Woman $499
- Elizabeth Arden Green Tea
Brands mentioned:
FOR MORE WHERE THIS CAME FROM:
Watch & Subscribe on YouTube – Part 1 of our chat with Ethan drops tonight at 7pm! Catch it here.
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